SEO Migration Services

Before any migration begins, we run a comprehensive SEO audit of your current site — mapping existing rankings, top-performing pages, backlinks, and crawl health. This baseline ensures nothing gets missed or lost during transition. From metadata to site speed, we flag SEO-critical elements early, giving your dev and content teams clear guidance on what to protect, improve, or redirect.

Technical SEO Alignment

We work directly with your developers to ensure your new site follows SEO best practices across core vitals, mobile performance, crawlability, structured data, and page speed. Our team audits the staging environment to fix issues before launch — helping prevent costly SEO errors like missing hreflang, render-blocking scripts, or poor Core Web Vitals.

Analytics & Tracking Migration

A successful SEO migration includes clean, uninterrupted data flow. We set up and QA Google Analytics, GA4, Search Console, and any custom tracking tools on your new site. From event tracking to custom dimensions, we ensure all data continues to flow post-migration — so you never lose visibility on performance.

URL Mapping & Redirection Strategy

Changing URLs without a plan is a fast track to traffic loss. We carefully map every old URL to its new equivalent using precise 301 redirects — preserving SEO equity, user experience, internal links, and external backlink value. Whether you’re restructuring folders or migrating to a new domain, our team ensures a seamless redirect structure that keeps crawlers and users on track.

Content Preservation & Consolidation

Your content has value — and during migration, we make sure you don’t lose it. We audit all existing on-page content, identify high-performing assets, and recommend which pages to migrate, merge, or update. Our goal: retain your topical authority, internal linking power, and keyword depth across the new site architecture.

Launch Monitoring & Post-Migration QA

Once your site goes live, we don’t disappear. We run crawl tests, monitor redirects, scan for indexing issues, and check for traffic anomalies in the first 30 days post-launch. Our launch support includes real-time error resolution, reporting, and clear next steps to ensure a smooth SEO handoff with zero ranking loss.

Sitemap & Robots.txt Optimization

During migration, even small crawl errors can delay indexing or hurt rankings significantly. We optimize your XML sitemaps, robots.txt, canonical tags, and crawl directives to ensure that search engines clearly understand your new site structure. We also flag any noindex/nofollow issues, test sitemap integrity, and guide proper indexing for all important, priority landing pages and structured content.

Backlink & Authority Protection

Migrating to a new domain or structure can disrupt your backlink profile. We audit your top-linked pages, monitor referring domains, and maintain link equity using redirect tracking and backlink intelligence. Our process ensures you don’t lose years of earned authority — preserving rankings and trust signals in the eyes of search engines.

Performance Reporting & Roadmap

After the migration, we deliver a full performance report: traffic, keyword shifts, index coverage, and crawl stats. More importantly, we provide an SEO roadmap for growth — identifying new ranking opportunities, content gaps, and technical improvements that position your newly migrated site for long-term search success.